250 years in the making
World of Wedgwood Factory Tour
Planning | Tour Design | Naming | Copywriting | Identity | Wayfinding | Graphic Design | Print Communications
Silver Leopard were asked to help create the factory tour at Barlaston, home of the Wedgwood factory.
It creates an opportunity to see craftsmen at work, utilising unique artisan skills and techniques honed over 250 years.
The tour offers an indepth view of all aspects of ceramic production including casting, figure making, decorating and hand painting, ornamentation and gilding.
To support the experience Silver Leopard also produced a tour guide, postcards and book.